All the clothing the world needs already exists.
Between 100 and 150 billion garments of clothing are produced per year, creating 10% of the world's carbon emissions in the process. If you are 30 years old, there have been about 500 garments produced just for you. And yet, we all know the feeling of having nothing to wear.
Wild West Social House aims to change the way people interact with clothing for the better - to build an ecosystem for great products to thrive in. Why are we served something so personal - the clothes we wear - in ways so transactional? Could we craft a method more fulfilling? And make it both more affordable and more sustainable in the process?